Brands // Bradlows and Supreme | Bradlows branch list ►
 
 
 
 
Bradlows // you’re the difference
 
Bradlows was established in 1903 and was acquired by the Group in 1998.
 

The chain has 93 stores located throughout South Africa, servicing the middle to upper end of the middle-mass market as a provider of aspirational furniture.

The chain’s pursuit of customer excellence and a personal in-store experience is encompassed in its value proposition – “You’re the Difference”. Bradlows was ranked fifth in the Furniture Retail category of the 2011 Ask Afrika Orange Index® Service Excellence Benchmark.

The chain has further differentiated itself through its modern store layouts and unique merchandise designs.
 
 
 
Supreme Furnishers // value and quality you can trust
 
Supreme provides quality furniture and appliances to middle income groups in Botswana. It was established in 1989 and was acquired by the Group in 2003. The chain trades from its network of 19 stores located in Botswana.
 

Supreme delivers on its promise of “Value and Quality You Can Trust” by providing quality merchandise at competitive prices, aboveaverage service through dedicated and knowledgeable employees.
 
 
 
Bradlows and Supreme
 
  Andre Schoultz
  Chief executive
  Executive management
  Makesonke Mlambo
Human Resources
  Linda Breedt (37)
Merchandise & Marketing – 10*
*  years’ experience in furniture retail